Agent Growth

Agent Training at REAL Brokerage: RISE, Real Academy and More

What training does REAL Brokerage give agents? The RISE conference, Real Academy, Real Connect and Tough Market Tactics, explained plainly and honestly for Canadian agents considering the switch.

Tory Akene

Tory Akene

AI Certified REALTOR®

October 23, 2026
8 min read

If you are a REALTOR® weighing a switch, one of the first questions on your list is probably: what training does REAL actually give agents? The straight answer is that REAL wraps its learning around four main pillars: RISE, the annual in-person conference; Real Academy, the 24/7 live and on-demand training hub; Real Connect, the monthly all-agents meeting; and Tough Market Tactics, a weekly virtual mastermind. Every fact in this post comes from REAL's own published materials, with the source linked at each claim so you can verify it yourself.

Here is the short version for Canadian agents before we dig in: the training is built into the agent experience, REAL's own materials do not mention an extra cost to access it, and because most of it is digital and on demand, you can plug in from anywhere, whether that is Hamilton, Toronto, or a smaller market in between. That combination, training you can actually fit into a working agent's week, is rarer in this industry than it should be.

What Training Does REAL Give Agents?

REAL describes itself as an agent-first company, and the training reflects that. Instead of a single onboarding course you finish once, you get an ongoing ecosystem: a flagship annual conference, a round-the-clock library of live and recorded classes, a company-wide monthly meeting, and a weekly virtual mastermind run by current leadership. Together these pieces cover marketing, business development, compliance, leadership, and production strategies, the parts of the job that many agents are otherwise left to figure out on their own.

RISE: The Conference That Brings the Company Together

RISE is REAL's annual in-person, agent-first conference. It is a multi-day event that brings agents together to hear from industry leaders, learn actionable strategies, and build relationships across the company, per REAL's official RISE site.

The most recent edition, RISE 2026, ran October 19 to 21, 2026 in Las Vegas at Virgin Hotels Las Vegas, and nearly 2,000 agents gathered. For agents who could not attend in person, REAL offered a "RISE Remote" access option so the programming was still available from home, per the REAL help centre's RISE 2026 FAQ.

For context on the scale, the year before, in November 2025, REAL hosted its fourth annual conference in Orlando, gathering more than 2,000 agents with peer mastermind groups, agent-led sessions, and main-stage programming, per REAL's investor news release on RISE 2025.

Real Academy: Your 24/7 Training Hub

Real Academy is REAL's exclusive training hub. It offers live and on-demand classes covering marketing, business development, compliance, leadership, and production strategies, and it is accessible 24/7 from the platform and the mobile app, per Real Academy and REAL's events page. If you miss a live class or a session, on-demand masterminds are there so you can catch the material on your own schedule.

For a Canadian agent, this is the part that matters most. Evening showings, weekend open houses, family commitments: the training works around your calendar, not the other way around. You do not need to sit in a brokerage office to access it, because it follows you to your phone and your laptop wherever you are in Ontario.

Real Connect: The Monthly All-Agents Meeting

Real Connect is the all-agents monthly meeting where REAL shares company updates and features special guest speakers to help supercharge agents' businesses, per Real Academy. It is a recurring touchpoint that keeps every agent on the same page, whether you joined last month or years ago, and it is one more reason the "virtual means isolated" label undersells how REAL actually operates.

Tough Market Tactics: The Weekly Virtual Mastermind

Tough Market Tactics is Real Academy's weekly, dynamic virtual mastermind. It is co-facilitated by Jason Cassity, REAL's Chief Growth Officer, and Dusty Oglesby, REAL's Vice President of Learning and Development, both former producing agents, and it brings in forward-thinking guests, per Real Academy.

The "both former producing agents" detail is worth pausing on. The people leading this training have done the work themselves, so the conversations stay grounded in the day-to-day reality of selling real estate, not theory from a corporate deck. For agents searching for real brokerage coaching, that distinction matters.

The pattern: REAL's training is not a one-time orientation. It is a year-round system: an annual conference, a 24/7 on-demand hub, a monthly company-wide meeting, and a weekly mastermind. And there is no extra cost mentioned for it in REAL's own materials.

What This Means for a Canadian Agent

  • It is built in. RISE, Real Academy, Real Connect, and Tough Market Tactics are part of the agent experience, and REAL's published materials do not mention an extra cost to access them.
  • It is accessible from anywhere. Real Academy runs 24/7 across the platform and mobile app, Real Connect is a recurring meeting, Tough Market Tactics is virtual, and RISE 2026 even included a Remote option. Canadian time zones are not a barrier to staying trained and current.
  • It is agents helping agents. RISE brings peer mastermind groups and agent-led sessions into its programming, per REAL's RISE 2025 news release, and the company's training runs on the same collaborative spirit. That is the culture agents say they cannot find at a typical desk-fee brokerage.

Ready to See REAL's Training for Yourself?

Whether your business is growing and you want the systems to support it, or you are simply curious about what an agent-first brokerage looks like up close, a conversation is a good place to start. Tory is happy to walk you through what REAL offers, how the training fits into a Canadian agent's week, and what joining through her looks like. No pressure, no hard sell, just straight talk from someone who has been where you are.

Book a chat using her booking link, or call or text Tory directly at 289-814-TORY (289-814-8679). And if you are ready to take the next step, you can start your application through Tory's join link whenever it suits you.

The training is there. The question is whether the brokerage is right for you.

Talk it through with Tory first, then decide. If joining REAL feels right, she will help you get set up.

Tory Akene

Tory Akene

AI Certified REALTOR® · REAL Brokerage · Coach at Kathleen Black International

Tory Akene is one of the world's first AI-certified REALTORS® and a leader reshaping real estate and business. She mentors agents and entrepreneurs across North America with a focus on genuine relationships and proven systems.